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Constructing an Effective Call to Action for Your Ad Copy

Any successful campaign will have an effective call to action. There are many important factors to improve your results, including how you market and communicate your call to action, but when it comes down to the call to action itself, there are 6 key tips that can transform any run of the mill ad into...

Posted to adCenter Blog for Advertisers (Weblog) by Shefali Singla - MSFT on 05-20-2008

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