Microsoft adCenter Blog and Forum Community Official support blog and forum community for the users of Microsoft adCenter

Home > Forums > adCenter Advertiser: adCenter Desktop Beta > Problem of keyword insertion Subscribe RSS

Problem of keyword insertion

• 06-30-2008 2:12 PM

  • dali
  • 
  • 
  • Joined on 06-30-2008
  • Posts 2

  Problem of keyword insertion

  • Reply
  • Contact

  It seems the software can not recognize keyword insertion, treating it like usual words. So an ad is too long to be written.

  Anyway I have to say the interface is very nice! 
  

• 06-30-2008 4:16 PM In reply to

  • Charles Thrasher
  • 
  • 
  • Joined on 03-11-2008
  • Redmond, WA
  • Posts 34

  Problem of keyword insertion

  • Reply
  • Contact

  If you use the syntax {keyword:default} where default is the phrase you want used if your keyword insert fails, adCenter should first try to use the appropriate keyword. If the keyword insert fails for some reason (it might be an editorial violation such as misspelling, or the keyword might be too long to fit the space available), then the default value is used instead.

  Charles Thrasher,
  Microsoft Digital Advertising Solutions

  Filed under: dynamic keyword insertion, default text

  Categorized as:

• 07-07-2008 3:26 PM In reply to

  • BrianH - MSFT
  • 
  • 
  • Joined on 03-12-2008
  • Posts 126

  Problem of keyword insertion

  • Reply
  • Contact

  Hi Dali,

  I am wondering if you could provide more detail of what you are doing and maybe an example too.

  Thank you,

  Brian H - MSFT

• 07-10-2008 6:29 AM In reply to

  • dali
  • 
  • 
  • Joined on 06-30-2008
  • Posts 2

  Problem of keyword insertion

  • Reply
  • Contact

  Hi Charles, thanks for your kind answer. I do have some questions on keyword insertion on web interface, though the problem I mentioned here is in the desktop application.

  Hi Brian, the problem is the blanket of ad title writing only allows 35 characteristics.

  For example, I bid on "gift card", "gift cards", "giftcards". My title should be similar to "Very Nice Gift Cards". So I should write ad titles as: Very nice {keyword:gift cards}. But the application doesn't know this is a keyword insertion, and doesn't allow me to write such a title just because it is more than 35 characterisctics. 

• 07-23-2008 7:54 PM In reply to

  • Dizzle
  • 
  • 
  • Joined on 07-10-2008
  • Monterey
  • Posts 4

  Problem of keyword insertion

  • Reply
  • Contact

  Charles, 

  I was attempting to do just that in your example, (as i've done many many times through the dashboard) and the desktop app, would stop accepting characters as if it was recognizing "{keyword:", as part of my ad title.

  Dizzle

• 07-24-2008 5:21 PM In reply to

  • BrianH - MSFT
  • 
  • 
  • Joined on 03-12-2008
  • Posts 126

  Problem of keyword insertion

  • Reply
  • Contact

  Hi All,

  I was also able to replicate this issue and I am currently having this issue looked in to by the development team. I will provide an update as soon as I hear back.

  Thank you,

  Brian H - MSFT